Salam & hi!
After successfully create new record in the Malaysia Book of Records for the fastest RM1 million handbag sale via a live streaming platform (collaborating with Sally Whoo) last year, AS, once again, is expected to create a new phenomenon with the collaboration with Actress & Celebrity, Izara Aishah.
AS gonna be the 1st local bag brand in Malaysia, offers car, as the Grand Prize to their lucky customer!
AS announced this good news yesterday at Al Halabi Gourmet Restaurant, Pavillion Damansara, in an intimate event with media friends.
]Exclusive Collaboration Izara Aishah with AS
Featuring four exclusive collections : Bolaia, Belta, Bucket & Moola, all of these designs are specifically hand-picked by Izara Aishah.
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| Bolaia |
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| Belta |
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| Bucket |
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| Moola |
AS X Izara : Premium Look, Affordable Price
According to Dato’ Sri Aliff Syukri, the founder of AS Bags, the bag collection will be sold for around RM75 - RM85 only. With such exclusive and luxurious designs, this collection gonna be sold at an affordable prices so that everyone in Malaysia can afford to have this bag in their collection.
Exclusive charms that comes with the bag add more exclusivity & elegance to these AS X Izara Collections.
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| Livelivelah holding Moola in white; while me holding Bucket in wine |
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| Attached with exclusive charm |
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| Belta in White |
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| Belta in Matcha Green, one of my favourite! |
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| Moola Patent Leather in chrome gold |
Car Giveaway : Shop & Win!
To appreciate the support of their loyal buyers over the years, Dato' Aliff Syukri also announced that he would be giving away a Perodua Bezza to the lucky buyers who purchased the bag during the launching session on the live streaming platform.
Launch Details
Date : 25 January 2026
Time : 8:00 pm
Platform : TikTok Shop @papalarisofficial
Exclusive Prizes for All AS X Izara Customer
Apart from the main prize, Perodua Bezza, every buyer who makes purchase on the night of 25th January will also receive an exclusive AS X Izara keychain and tumbler.
Save the Date!
Customers who purchase the AS X Izara collection on the night of the launch (25/1) will entitle for the lucky draw to win a Perodua Bezza.
The draw will be held on 31 January 2026 at 8:00 pm and the winner will be announced on that night.
Buyers who purchased during the live streaming session on 25/1 will need to watch the live session on 31/1 to get the key word for the lucky buyer who will be contacted directly.
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